Back to stories

EYBA Export Growth Program with Võru Development Center – 8 Weeks of Systematic Market Expansion

By Leila Haugas
EYBA Export Growth Program with Võru Development Center – 8 Weeks of Systematic Market Expansion

EYBA helps South Estonian companies go global – from strategy to first clients in just 2 months

On October 13, 2025, EYBA (Expand Your Business Abroad) and the Võru County Development Center launched a hands-on Export Growth Program bringing together 13 ambitious South Estonian companies for an 8-week intensive journey to reach real clients and partners abroad.

The program runs from October 13 to December 5, 2025, guiding participants through every step of building a working export system — from market strategy to first deals.

Turning knowledge into measurable results

The program is led by Leila Haugas, Maria Palk, and Ivan Gonchev – EYBA's international growth experts with extensive experience in export, B2B sales, and e-commerce.

Participants follow EYBA's proven framework:

  • Market strategy and target selection
  • Customer profiling and contact discovery
  • Sales communication and negotiation techniques
  • Real outreach and partnership building

By the end of the program, each company will have established real international contacts and taken the first concrete steps in their target market.

EYBA Method – 100% practical approach

Unlike traditional training, this program is entirely action-based. Every week, companies must apply what they learn — reaching out to potential partners, creating sales messages, and analysing responses.

This ensures that by the end of 8 weeks, they have built a functional export process ready to scale.

Participants

13 companies from South Estonia take part in this pilot program — representing various sectors from food production and design to manufacturing and services. They share a common goal: to grow their business internationally.

Starting point: "The ABC of Going Global"

Before the main program, on September 11, 2025, the Võru Development Center hosted the practical seminar "The ABC of Going Global" in Väimela, gathering over 60 entrepreneurs from across South Estonia.

Speakers included:

  • Leila Haugas – Export Mentor & International Growth Strategist
  • Maria Palk – Export Partner & Practical Sales Expert
  • Ivan Gonchev – Amazon Strategist & E-Commerce Practitioner

The seminar laid the groundwork for today's program and built a strong regional community of exporters ready to collaborate.

Cooperation that drives real growth

The partnership between EYBA and Võru Development Center demonstrates the power of combining local initiative with international experience. It helps create bridges between Estonian regions and global markets, empowering entrepreneurs with both mindset and method.

The program is funded under the project "Developing the Entrepreneurship Ecosystem of South Estonia", part of the measure "Attractive Regional Business and Living Environment."

More information and details:

Terje Moisto

Project Manager, Võru County Development Center

📧 terje.moisto@vorumaa.ee

📞 +372 5360 6054